Policy and Marketing Strategies for Digital Media by Yu-li Liu Robert G. Picard

Policy and Marketing Strategies for Digital Media by Yu-li Liu Robert G. Picard

Author:Yu-li Liu, Robert G. Picard [Yu-li Liu, Robert G. Picard]
Language: eng
Format: epub
ISBN: 9781138305946
Barnesnoble:
Publisher: Taylor & Francis
Published: 2017-06-16T00:00:00+00:00


Notes

1. Article 28, the Government Organization Act.

2. Article 1, the Act on Press Arbitration and Remedies, Etc. for Damage Caused by Press Reports.

3. Article 2(18), the Act on Press Arbitration and Remedies, Etc. for Damage Caused by Press Reports.

4. Article 8, Paragraph 2, The Broadcasting Act.(Memo: This should be an end-note No. 5. I have put a footnote because I am not allowed to put an endnote in this file. Please rearrange endnotes for the whole manuscript.)

5. This refers to the ratio of households that subscribe to a paid daily newspaper for a given period out of total households.

6. Market share for TV viewing = viewers’ TV watching hours for each channel / total viewing hours for all channels

Market share for radio listening = number of audience members per channel / sum of audience number for all channels

Market share for paid daily newspaper = number of paid subscriptions per newspaper / number of paid subscriptions for all daily newspapers

Market share of TTS (total time spent) for each website = TTS for each web-site / TTS for all websites

7. (15% × 1) + (10% × 0.3) + (10% × 0.4) + (5% × 0.6) = 25%

8. The Monopoly Regulation and Fair Trade Act.

9. It is believed that smart TV causes 5 to 15 times more traffic than IPTV.

10. Freedom of speech and the press may be restricted in cases where speech “violates the honor or rights of other persons or undermines public morals or social ethics” or when “necessary for national security and the maintenance of law and order for public welfare” (Article 21(4) and 37(2) of the Constitution).

11. Those are (a) sexual intercourse; (b) pseudo-sexual intercourse using parts of the body, such as the mouth and anus, or implements; (c) touching or exposing the whole or part of the body, which causes sexual humiliation or repugnance of ordinary people; and (d) masturbation.

12. Recently, there was a court decision that depictions of sexual acts in a film by an of-age actress who played the character of a minor were not a violation of the virtual child pornography provision (Suwon District Court, 2013).



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